The Booth Collective Growth Study 2026 is an independent research initiative exploring how vacation rental management companies evolve as they grow. By gathering perspectives from operators across the industry, this study aims to identify the operational challenges, organizational changes, and strategic decisions that shape business growth.

Findings will be presented during the breakout session, What Breaks First as a Vacation Rental Company Grows?, at the 2026 VRMA Conference, with the goal of contributing practical insights that benefit the vacation rental industry.