Clarity for complex decisions.
Execution for ambitious plans.
A consulting partner for operators navigating acquisitions, growth, change, and operational demands.
Who We Are
Erin Booth
The Booth Collective is led by founder Erin Aubrey Booth, an operator and strategist with more than a decade of hands-on leadership across mountain, coastal, and urban vacation-rental markets. She has built high-performing teams, led multi-region portfolios, guided acquisition transitions, and designed systems that scale sustainably.
Erin has been recognized among the Top 50 Women in Vacation Rentals (two years running) and is a featured guest on leading industry podcasts, including Alex & Annie: The Real Women of Vacation Rentals. Her work is grounded in real operational experience.
The Booth Collective was built on a simple belief: growth doesn’t have to be chaotic. Whether you’re launching, acquiring, or restructuring, we help you move with intention and build operations that hold up under pressure.
Juliana Leigh
Juliana Leigh leads Client & Vendor Relationships at The Booth Collective, serving as the primary point of connection between operators and the partners we introduce.
She brings a thoughtful, steady approach to every interaction, ensuring that each introduction is not only aligned on paper, but grounded in real operational fit. Juliana works closely with both clients and partners to understand needs, surface the right solutions, and maintain continuity as relationships develop.
Her role is not to “hand off” introductions, but to stay engaged in the process—helping ensure clarity, alignment, and follow-through on both sides.
In a space where recommendations can often feel transactional, Juliana ensures the experience remains intentional, connected, and consistent with how TBC operates.
Patrick Booth
Patrick Booth leads Field Operations Insights at The Booth Collective, bringing a practical, on-the-ground perspective to how vacation rental operations truly function.
He has worked across nearly every field position, from summer beach markets to winter mountain towns, and understands firsthand what it takes to deliver consistent property care and strong team performance. His perspective is shaped by experience, not theory.
Patrick works closely with operators to assess field teams, uncover gaps in execution, and evaluate whether processes and staffing are aligned with the demands of the business.
In an industry where operational strength is often assumed rather than verified, he ensures that what is happening on the ground reflects what the business is built to deliver.
What we do
